Well.. where should I start?
The fact that I was raised in a tough neighborhood has given me the legitimacy of 
saying: "I could've been a criminal- but ended up in advertising".
Never underestimate such a line in a creative director's bio.

I'm a creative director with too much experience of  in the biggest agencies at israel such as GitamBBDO, McCANN Tel Aviv, GREY Interactive and BBR Saatchi&Saatchi (With many honors&awards!)
And here I am, writing a bio on my own website,  only to make my mother proud (Mom! look at me, I'm not a criminal!).